According to Backlinko survey, a mere 8.5% of outreach emails sent to bloggers elicit a response from the recipients. The majority of these emails, approximately 91.5%, do not receive any response.
Where do the rest of them go?
In the trash folders of their emails!
The inefficiencies in the blog outreach process have become apparent, with many marketers and writers struggling to yield results due to poorly constructed outreach emails. The primary issue lies in the lack of knowledge on creating effective blog outreach emails. This blog aims to provide insights into crafting the perfect blog outreach email. Before delving into the details, let’s first understand what blog outreach entails.
The Definition of Blog Outreach
It is a process of showcasing your product, services, or content in front of the high authority websites and relevant bloggers or journalists of your niche by sending them some personalized emails. To know how to blogger outreach successfully, your primary objective needs to be convincing the high authority websites with a large targeted audience to promote your brand or identity.
Now, as you have got an idea about outreach email or email outreach (whatever you prefer to say!) and the important role it plays to create an effective guest blogging network, now let’s discuss how to create a catchy blog outreach email to get noticed by the owners of the high-end Guest Posting Websites. Of course, you can find an guest post outreach email template online, but it can never match your creativity and a personalized touch. So, it becomes crucial to learn to curate amazing blog outreach emails. In fact, it is one of the best blogger outreach best practices!
Do you want to learn about those four mantras of effective blog outreach?
What pros always make sure while writing blog outreach emails is whether they are relevant or not. You need to remember that a major part of the best way to contact bloggers is to ensure that you are reaching out to relevant people in your niche.
So, site search is a very important step you should take to leverage the benefits of guest blogging. Only such blogging communities will find your blog outreach emails worth opening and reverting to if they deal with the same business that you do.
For example, if you are someone who loves writing about interior design trends and have a piece of good knowledge in this niche then you need to contact such Guest Blogging Websites that promote Interior. It will help you get noticed and make the most out of the guest blogging benefits.
The Right Time
Most people who send out blog outreach emails don’t value the benefits of an appropriately timed pitch. But it is inevitably one of the most important elements of the right answer to how to blogger outreach successfully. It’s because the right timing is not easy to scale.
You just can’t force a blog outreach email whenever you want and expect the high authority websites to reply to you back and develop amazing blogger relations. Rather you need to always stay alert for the perfect opportunities coming towards you at the perfect time. If you capitalize on them, it will amplify your chances of successful blog outreach emailing or blogger outreach marketing.
For example, while I was browsing Product Hunt in Google, I noticed and read about Traffic 1m. It is nothing but a new course by Noah Kargan. I thoroughly explored his website and it instantly clicked me! I knew I was looking for something like that. When I dived in more, I noticed that the 16 featured experts were talking about everything but influencer marketing on their website.
I was wondering if they would like to have something on this topic as that’s my area of interest. And that’s it, I wrote to him if there is any scope and guess what? They wanted to have me as a Guest Blogger on their website writing about influencer marketing.
So, do your research and try to figure out how you can relate your pitch to something that the recipient is thinking about. Is there a new case study from them? Are they recently posting more about something specific? If you can relate your pitch and blog to that, they will surely take your blog outreach email seriously.
To write an effective blog outreach email asking someone to introduce their audience to your brand or identity, you need to ensure that you are building a remarkable extent of social proof and mentioning that in your outreach email. This is indeed a crucial stride to take if you want to contribute a guest post or product review content. It will help you get noticed and make use of their Blog Posting Services. To show your credibility is very important when you are writing a blog outreach email because this is what can highly influence the recipient to be a carrier of your blog and brand.
For example, if you run a personal blog of yours, you can mention the number of subscribers you have while writing a blog outreach email. Any number is a good number while writing such emails and it proves that you are a strong brand or a reputed writer/blogger.
Moreover, you can refer to any guest posting you did on renowned platforms like Forbes, Shopify, etc. Finally, you can add more credibility to your persona in a blog outreach email by mentioning the specific rate of increase in the traffic that any website has gained before through your guest posting.
But you need to be very specific about how you are including such facts in your email. Don’t sound like you are bragging about yourself. You might wonder how does a blogger work in this perspective then? Well, it’s not rocket science! All you need to do is just subtly mention all the above facts. If you don’t pay attention to this, you might miss the entire opportunity!
Remember, if you want any high authority website to take a chance on you or your business, it’s important to build credibility.
Personalization is last but not least! Out of all the four elements we discussed in this blog, you might be most familiar with this. But that doesn’t make it any less when it comes to blog outreach emails. Write more connected emails to your recipients and they will never end up ignoring your emails.
While you write your next blog outreach email, make sure you are writing about how well you know the recipient and their great work in the past before mentioning how your Guest Posts relate to such works, etc. That’s true personalization!
So, just because you might have heard about the personalization of blog outreach emails many times before, you should never take it as a cliché. Rather, consider the seriousness of it and that’s how you can remarkably reduce your outreach efforts while focusing on the vital prospects only!
That’s not all. We’ve curated some additional tips on how you can make your next blog outreach email more effective.
- Don’t send cold emails to your recipients. Rather, warm up with them by commenting on their site, tweeting and retweeting their posts, interacting with them, etc.
- Don’t forget to write about how posting your guest post on their website will benefit them. For example, if it’s a digital marketing website you are writing to, you can write about the benefits of guest posting in SEO in your blog outreach email, which will entice them.
- Don’t just go for a blog outreach template that you have got from your last guest posting course.
- Make sure your pitch is concise and interesting
Hopefully, you have got a clear idea today of how you can write effective blog outreach emails to high authority websites so they always notice you. Make sure you are following these tips for sure. But if you want to go hassle-free, we are there for you.
GuestPostNet: All about Guest Blogging without Outreach Emails
With GuestPostNet, you don’t have to send out blog outreach emails, you don’t have to spend your valuable time researching for the high authority guest posting websites of your niche, or do anything else for posting your blog on your desired website. All that it needs is placing your order with us and that’s it!
GuestPostNet is the Best Guest Post Marketplace that you can ever come across. Our guest post services are crafted in such a way that you can select your desired guest posting website from our comprehensive list of all niches and place an order with us. It will reach directly to the high-authority website you want to publish your guest post. And after they are done posting your guest post, you will be notified. You neither have to outreach them nor have to wait for days for them to revert. Isn’t it super easy?
So, if you want to buy guest posts, leverage our smooth and simple guest posting services now and you will come back to us again and again. Moreover, we also offer efficient Content Writing Services. If you want to hire a content writer and get your blogs and articles written by us, we are happy to help! Our professional and experienced content writers always ensure that all our clients receive well-researched, unique, and amazing copies.
Creating perfect blog outreach emails that can attract your recipients’ attention is not something complicated. All that it needs is taking the above effective steps and that’s all! Nobody can stop your emails from being acknowledged by even the most famous guest posting websites of today.
What are you waiting for?
Start creating the best blog outreach emails that can make a remarkable difference!